It seemed especially cruel that such a sharp blow to the morale of the European Tour was delivered in Dubai. It was at this venue two years ago that Keith Pelley launched the Rolex Series, a set of lucrative events heralded as “one of the most significant advancements in the tour’s 44 years.”
The chief executive’s underlying concept was simple; to keep Europe’s best players in Europe, thereby away from the bright lights of the PGA Tour. Pelley’s pipe dream was illustrated at the Ryder Cup, as a European team united by PGA Tour membership trounced the Americans.
Written by Ewan Murray in Dubai
This news first appeared on https://www.theguardian.com/sport/2018/nov/14/european-tour-keith-pelley-rory-mcilroy-golf under the title “European Tour’s chief executive remains bullish as headaches mount | Ewan Murray”. Bolchha Nepal is not responsible or affiliated towards the opinion expressed in this news article.